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2nd Annual
Patient Adherence and Engagement
10. May - 11. May 2017, Holiday Inn Amsterdam - Arena Towers, Amsterdam

Harald Enzmann

Section Head European and International Affairs, Germany

Improving adherence in value-based healthcare


Reaching out to patients as innovation partners

Best practices measuring the impact of adherence

in patient engagements

Digital adherence solutions


  • Examples of positive program outcomes

  • Adding value to patient experience

  • Behavioral science solutions: Overcoming adherence barriers

  • Real world examples of successful stakeholder cooperation

  • Achieving internal and external compliance

  • New tools for engaging young adults and children

  • Collaboration workshop

    The chain of cooperation

  • Patient presentations

    Nurse's perspective: Patient Adherence -

    Where the nurse steps in?

  • Role-play debate

    put yourself in the shoes of a different


  • All stakeholders under one roof

  • Regulatory & policy makers discussion

  • Patient engagement fishbowl

Meet the speakers

Geoff Rollason photo
United Kingdom flag United Kingdom

Geoff Rollason

Patient Experience & Service Director, Oncology at Pfizer

Leading a team dedicated to developing new and innovative ways of improving the experience of cancer patients, Geoff has recently returned to Pfizer from Quintiles where he was Pathways Effectiveness

Learn more about Geoff >

Sanja Njegic photo
Switzerland flag Switzerland

Sanja Njegic

Head Patient Advocacy & Relations Europe at Novartis

Sanja Njegic has been the Head of Region Europe Patient Advocacy and Relations, Novartis Pharma AG, Basel since 2013. Within this role, she leads European patient strategy, drives building of strategi

Learn more about Sanja >

Kath  Evans photo
United Kingdom flag United Kingdom

Kath Evans

Experience of Care Lead at NHS England

Experience of Care Lead, Maternity, Infants, Children & Young People RGN, RSCN, MSc (Nursing), PG Dip (Education), BSc (Hons), PG Dip (Management), Institute of Leadership and Management (ILM) Accred

Learn more about Kath >

Jens  Lipinski photo
Germany flag Germany

Jens Lipinski

Head Patient Relations at Bayer

Jens Lipinski is responsible for Patient Relations in the German Bayer Pharma affiliate. Before entering Bayer in 2008, he experienced broad work practice in different sectors of the German Health Car

Learn more about Jens >

Want to know more?

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Who should attend


VPs, Heads, Directors and Managers of
- Patient Services

- Patient Engagement
- Patient Solutions
- Patient Adherence
- Patient Advocacy
- Patient Experience
- Patient Relations
- Public Affairs
- Patient Centricity
- Patient Partnerships
- Patient Outcomes
- Governmental Affairs
- Medical Affairs
- Marketing
- Corporate Communication


  • Pharma & Biotech companies
  • Patient organizations
  • Patient advocates
  • Academics
  • HCPs, nurses & pharmacists
  • Competent authorities
  • Government

What do the attendees say

  • “Great interaction with patients and other Pharma colleagues.”

    Lisa Egbuonu-Davis


  • “Being part of this adherence masterclass has been very enriching. Patients have a voice nowadays that must be heard. We are more than “just patients”.

    Nuria Zuniga

    Lupus Association of Madrid

  • “Very interesting event to network with people and to learn more about patients, programs and solutions at the same time.”

    Caroline Hobi


  • “Perfect platform to learn, show best practices, get motivation and ideas for the future.”

    Malgorzata Budlewska

    Janssen – Cilag Polska

Sponsors & Partners

Gold Sponsor

Silver Sponsor

Bronze Sponsors

Bronze Sponsors

Promotional Sponsor

Supporting Association

Supporting Association

Supporting Association

Join us in Amsterdam

Amsterdam is the capital of the Netherlands. With more than one million inhabitants in its urban area, it is the country's largest city and its financial, cultural, and creative centre.

Holiday Inn Amsterdam - Arena Towers

Hoogoorddreef 66 A, 1101 BE Amsterdam-Zuidoost, Netherlands

Visit the hotel's website