The Sales & Marketing Effectiveness in Chemicals Forum will bring together industry leaders as well as experts responsible and deeply involved in sales and marketing strategies.
Interview: East vs. West – Is there a regional approach to PPM in the US?
Read the full interview with Leigh Shultz, PhD, PMP, Associate Vice President, Project Management – Primary Care, Infectious Disease, Vaccines, Global Project & Alliance Management, Merck and gain insight into the regional approach to PPM across the US.
1. What are the main differences in (pharma/biopharma) PPM between East and West cost of US?
The differences are not clear to me. We all work in the same business – many large pharma are now bi-coastal, and the biopharma culture on the west coast is now being replicated in Boston, for example. This should be cutting down on regionalization or differences, and yet the two PM communities don’t operate as one for some reason.
2. What are the tendencies? Are we heading to unification?
There is a perception that the west coast is more bio-pharma rather than traditional big pharma or more innovative/entrepreneurial. I think this may just be a perception, but the perception may be enough to influence the process mindset and project management approach in the companies.
3. How can the size of a company influence PPM strategies across more regions?
This depends on both the size of the company, its footprint, and its approach. For R&D PM, it depends more on where R&D is located and the size of the portfolio than size of the company per se.
4. What is the standpoint of Merck to regional differences in PPM strategies?
Merck’s R&D PM expertise is located in HQ in the US northeast, and we tend to be active in networking with other PM organizations in our region. We would like to make this a more global PM community – at a minimum, looking at approaches and opening dialogue across the industry in the US, regardless of region. It’s not clear why barriers might exist – perception only, time differences, culture, company size…?
Interested in this topic?
Process Scale-Up in Pharma (Solid Dosage Forms)
The major objective of this course is to provide a detailed insight into the practical aspects and approaches of process scale-up for different unit operations and technologies.
Patient Adherence and Engagement
Discuss the issues of non-adherence with other stakeholders and find a solution together with the patients themselves.
Next Generation Antibody Therapeutics
This focused 2-day training will cover the discovery, engineering and production of next-generation antibodies, antibody fragments, bispecific Abs, innovative ADCs and more. Follow the path from their discovery and selection through engineering and expression to production and regulatory issues.
Turning Patient Feedback to Meaningful Resource for Care Delivery
Read the interview with Nasser Al Naimi, Deputy Chief Quality Officer at Hamad Medical Corporation, and Co-Director at Hamad Healthcare Quality Institute, and learn how to turn your data into strategic information to drive patient-family centered care.
Creating & Leading Patient Experience Excellence
Read the full interview with Dr. Ahmed Mohammad Abu-Abah, CEO at King Abdullah BinAbdulaziz University Hospital and gain insight into the creating & leading patient experience excellence.
Excelling in PV is not only about Technical Expertise
For a PV leader, to be successful can look like a daily Herculean work: meeting a crucial mandate to minimize harm to patients, while ensuring that a product is prescribed to the right population, and maintaining the highest level of compliance within a very complex set of worldwide regulations.