- Lu Zurawski
- Solution Practice Lead – Immediate Payments
- ACI Worldwide, United Kingdom
Lu joined ACI in September 2014 to develop large-scale and strategic payments business propositions, working in collaboration with key account executives in Europe, Middle East and Africa. Lu explores innovative approaches, mapping ACI assets and solutions to meet the complex, emerging demands of customers. Lu previously worked at Logica as a Global Account lead for a major fuel retailer, and has over 20 years experience in the payments field.
With a strong innovation record - including work on one of the world's first mobile payment schemes - Lu's interests cover latest trends in consumer payments, and their impact on practical operations and business. Lu has a specific interest in Behavioral Economics - the application of psychological insights into human behaviour that impact the success or otherwise of new consumer services - and a viewpoint that leads to thought-provoking (and often unorthodox) articles.