The Bank Marketing Association of the Philippines or BMAP is a non-stock, non-profit organization of banking institutions which seek to upgrade the practice of bank marketing in the country. BMAP was organized on February 27, 1974 and was registered with the Securities and Exchange Commission on August 19, 1974. It has grown into a membership of about 40 institutions in forty three (43) years. BMAP is committed to the development of its members while acting as one of the voices of the banking industry on matters concerning bank marketing communication and customer interests.