Gamification Nation: Gamification is the application of game dynamics, game psychology and game mechanics to non-game situations, such as HR, learning and development, sales and marketing and other business processes. At Gamification Nation we specialise in offering Gamification Design Solutions, which means we assist our clients in formulating a thorough gamification strategy. We start by looking at your business objectives, the current behaviour patterns of your target audience and then work in collaboration with you to design the solution, which is then put to the test and tweaked to achieve results.