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Speaker detail

  • Christiane Braun
  • Marketing Director Europe & Turkey
  • Eurochem, Germany

Marketing director and member of the German management team at Pilsner Urquell Deutschland GmbH, Germany, part of SABMiller (second largest brewery worldwide)

Development of consumer-driven growth strategies for a 5-year plan and implementation of these in annual operating plans for total brand portfolio in Germany, Austria and Switzerland, focusing on retail channels, trade and other sales channels.