Sherif packs 17 years of experience under his belt in Marketing and Corporate Communications with Blue Chips. Fortune 50s, startups, and governments across three continents. Fresh out of college, he founded and led the Communications department at ITWorx, the largest software house in the Middle East where he spent almost a decade before moving to Canada, starting his consulting business, and consulting for clients including Microsoft, PepsiCo, Johnson & Johnson, and Abu Dhabi Police. In 2015, he joined Cequens as Marketing Director, led the company’s rebranding, and is helping bring to life the startup’s vision and ambitious growth strategy as the premier Communication Platform in the Middle East and Africa. A frequent author and blogger on Brand Management and Employee Engagement, Sherif holds a Bachelors degree in Computer Science and completed post-graduate studies in Communication at the University of Ottawa in Canada.