Tricia Koh, Head of Value Proposition & Marketing at Generali Global Corporate & Commercial – Asia, has extensive experience in the insurance industry, specialized in the large corporate and multinational client segment. Tricia’s strong capability in bringing client and broker services as well as broker distribution channels to the next level, allows her to successfully explore new business opportunities and develop unique value propositions for Generali’s corporate clients. Leveraging on her previous experience in mature markets with Allianz Global Corporate & Specialty, Tricia now focuses in supporting Generali’s large corporate Asian clients – and those to be – in finding the most effective and relevant insurance solutions which best address their needs. Tricia holds a Master Degree of International Taxation and a Bachelor Degree of Commerce (Accounting and Commercial Law) from The University of Sydney and the second Master Degree of Insurance and Risk Management from Deakin University. She is a Fellow Certified Insurance Professional (CIP) of Australian and New Zealand Institute of Insurance and Finance.