He’s a senior manager/director with over 15 years experience in Marketing, Branding, Customer & Business Analytics, Customer Experience and Customer Services. Wim is currently leading the Customer Analytics, Customer Experience & Brand Management efforts of a top 3 Dutch Financial (B2C & B2B Banking & Insurance) for two major brands in the Dutch market: Delta Lloyd and OHRA. He has more than 15 years experience, of which over 10 years in Marketing & Services in an international environment and 10+ years in leading (part of) a Business Unit/Division in both B2B and B2C environments. He speaks regularly on (International) conferences. He’s also a guest teacher in several Post-MBA and MSc programmes on marketing, (service) design and Customer service. Wim is fluent in Dutch, English and German.