This course will bring critical insights into pricing and reimbursement processes, evaluations and requirements for digital health technologies in Europe and USA. The practical examples and discussions will highlight differences across geographies. You will learn about the roles of a variety of stakeholders, pricing & reimbursement decision criteria, HTA and payer frameworks, and creation of effective value messages.
Requirements for reimbursement – from clinical to health economic to data security
Submissions case studies
Value story development for digital health apps
Trends in market access, pricing & reimbursement for digital health apps