Course description
This hands-on workshop is designed to provide practical, real-world experience in navigating the regulatory, reimbursement, and market access challenges for digital health technologies. Key processes are discussed and used to demonstrate the principles which can be applied in many contexts for future success. A key feature is the launch simulation that weaves throughout the course, applying what you’ve learnt by replicating a real product’s journey to market.
Led by industry experts with decades of experience in successful product launches and market access strategies, this workshop offers insights you can’t find in textbooks. Through interactive exercises and expert guidance, you’ll learn how to avoid pitfalls and speed your product to success.
By the end, you’ll leave with actionable, repeatable strategies to overcome regulatory hurdles, secure reimbursement, and engage stakeholders. The skills you gain can be applied immediately, empowering you to accelerate market entry and thrive in the fast-evolving digital health landscape.