Meet the Training Leader
- Raf De Wilde
- Senior Executive Advisor
- Valid Insight
Key Topics
Role & perception of market access
Market access & early development
Common errors in market access – the devil is in the details
RWE as an integral part of the market access launch strategy
Setting the launch price
Rolling out the market access strategy globally
Endorsed by
Valid Insight is an award-winning pharmaceutical global market access consultancy. With a team that includes some of the world’s leading market access and pricing experts, clients across the globe turn to us for innovative pricing, market access and value communication strategies through the full product development cycle. Proud winners of the Queen’s Award for Enterprise: International Trade, we aim to offer world-class solutions that continue to drive growth for our global clients.
Training features
A global expert in life science market access with over 39 years’ experience as your leading trainer
Business cases & practical examples
Discussions, polling questions and an interactive learning approach
All delegates will receive comprehensive course documentation
Certificate of attendance
Key takeaways
- Market access as a key enabler for commercial success
- Tools to handle market access-related issues for products in early development
- Best practices to influence key decisions on positioning
- Examples of developing and recognizing a realistic Target Value Proposition
- Practical tips on how to fine-tune development choices for market access in consensus with marketing, regulatory and clinical functions
- Critical insights into PRO and HRQoL, opportunities and pitfalls
- Mitigation tools & solutions to common errors in market access strategy
- Practical tips for creating a simple story to explain price to payers, politicians, and the public
- In market access, you never get what you deserve: you get what you negotiate
- Examples of details that can make a market access strategy fail
- Review of all aspects of RWE: needs, practical problems, threats
- Practical experience with scoring quality of RWE publications and recognizing weaknesses in RWE
- Factors influencing price and reimbursement/funding for mature products
- Best practices to drive ongoing differentiation
Join us in Leonardo Hotel Amsterdam Rembrandtpark

CONTACT US
- Andrea Weber
- Sr. Manager for Pharma
- Phone: +421 257 272 232
- Email: event.inquiries@fleming.events