Marketing and CX in the Pharmaceutical Industry Conference

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20/09/2018 - 21/09/2018
Amsterdam, Netherland

Delivering consistent and rewarding CX across multiple channels

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Prestigious speakers

Corinne M. LeGoff
Senior Vice President, Regional General Manager
Amgen, Switzerland

Manuela Schneider-Höfferer
VP Head of Global Strategic Marketing
Vifor Fresenius Medical Care Renal Pharma, Switzerland

Shirley Liu
Vice President Marketing & Digital
L'Oréal, France

Lanre Ibitoye (TBC)
Director, Head of Digital Experience
Teva, Netherlands

Vanesa Gomez Lopez
European Multichannel Marketing Lead
Pfizer, Spain

Shirley Carrel
Head of Marketing CNS
Roche, France

Hank Sczerba
Head Commercial Strategy and Transformation
Novartis, Austria

Yann Orsi
Head of Global Marketing Oncology
Servier, France

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Key topic

Digital breakthroughs in Pharma marketing

Customer-centric multichannel marketing

Embracing customer experience in Pharma

Disruptive technologies for the future

Key Takeaways

Success-proven stories from digital Phama leaders

Multi-channel strategies customization and alignment

Fundamental selling points of customer-centric marketing

Grasping the full potential of digital social space

CX practice lessons from leaders in different industries

Best practices for establishing rewarding customer engagement

Establish a prosperous relationship with your customer and measure his satisfaction

Threats of shifting responsibility from human to machine automation

Special Features

L'Oreal keynote – Digital inspiration for Pharma

Multichannel mastery workshop

Virtual Reality Showcase

Problem-solving Roundtable: "unexpected struggles"

REGISTRATION

Industry Professional

from 1498 € Buy ticket

Solution Provider

Consulting & Service Providers

from 3099 € Buy ticket

JOIN US IN AMSTERDAM

Amsterdam is the capital of the Netherlands. With more than one million inhabitants in its urban area, it is the country's largest city and its financial, cultural, and creative centre.There is something for every traveler's taste here, whether you prefer culture and history, serious partying, or just the relaxing charm of an old European city.