Kim has had several different positions in Gjensidige, most recently as Head of Brand and Customer Experience. In his current position he has sought to unify brand management with customer orientation and customer experience management. At Gjensidige he has worked with the entire width of measures necessary to secure real customer orientation of an organization; everything from strategy, service design, CEM, product and service development, distribution, organization and management culture, incentive models and KPI structures. Kim holds a Master’s degree from Leeds University Business School in Advertising and Marketing.