Maartje Verspoor is leading the People Support (HR Operations) Team for EMEA at Uber. Uber is a technology company and all about data, also in HR. With Workday as the core HR system, and an exponential growth last years, Uber has faced many scaling challenges: how to remain lean and handle all HR processes with such a growth. Maartje started as a Workday Consultant at Deloitte, where she gained a lot of experience on process optimization challenges, deciding for self-service and how to use technology to its fullest potential. Today, as lead for EMEA HR Operations, Maartje drives to more automation, smarter processes and enable the best customer experience.