Mauricio Adade (Brazilian) studied Business Administration at the Escola Superior de Propaganda, and Marketing and Food Engineering at State University of Campinas – UNICAMP in São Paulo, Brazil. Upon completion of his studies, he joined Bayer do Brazil (Miles Enzymes business unit), where he introduced a new brand into the market, and thereafter Visconti Ind. Alimenticias, where he managed a food plant, both positions being in São Paulo. In 1988, Mauricio Adade joined the Latin American subsidiary of the Swiss-based company F. Hoffmann-La Roche in São Paulo, starting as Marketing and Technical Manager in the Vitamins and Fine Chemicals Division and becoming Regional Marketing Director in 1992. Two years later, he was appointed Human Nutrition and Health Director of Roche in Mexico, and 1996 the country’s Divisional Director. In 1998, he moved to Singapore to become Human Nutrition and Health Regional Director Asia/Pacific, until he was promoted to Vice President of the Global Industry Unit Food Pharma at Roche Vitamins’ headquarters in Basel, Switzerland, in 2001. After the Division was taken over by Royal DSM N.V. in October 2003, Mauricio Adade was appointed Executive Vice President and Head of Global Marketing of DSM Nutritional Products Ltd., and in January 2006 President of DSM’s global Human Nutrition and Health business. In June 1, 2010 Mauricio Adade took over the position of Chief Marketing Officer of the DSM Group. In this role, he was responsible for the programs and innovations in Marketing & Sales of the company, leading the business groups towards customer centricity and increased effectiveness in Marketing & Sales. Effective in March 2015, Mauricio is back to Brazil in the position of President Latin America and VP Latin America of the division of Human Nutrition and Health.