Bring Your Own Meeting:

BYOM as the new driver of the Digital Workplace Strategy


Productivity or more precisely how can we improve workplace productivity, has been an issue for many businesses, governments and organizations for many years.

Back in 2010 in a ground-breaking paper, Intel thought they had the answer – Bring Your Own Device (BYOD). Their research 1 identified that “61% of Generation Y and 50% of 30+ workers believe the tech tools they use in their personal lives are more effective and productive than those used in their work life”.

Since then, the BYOD market has taken off and is set to hit almost $367 billion by 20222. 67% of people use their own devices at work3 and 87% of companies depend to some extent on their employees’ ability to access mobile business apps from their personal smartphones 4.

This has benefited both employers, who report an annual saving of £350 per employee per year 5, and employees, who save 58 minutes per day and can increase their productivity by 34% by using portable devices 6.

Today Bring Your Own Device (BYOD) is a key component of the Digital Workplace strategy of many organizations. It has proved that providing “freedom of choice”, empowers individuals and increases personal effectiveness and productivity. Being able to choose the device or devices they are most familiar and most competent with has given individuals the confidence they need to save time and do more.

Increasing productivity, by allowing people to use the tools they are most familiar with, might seem obvious today, but what is the next step to take after BYOD?

BYOM is the new BYOD

BYOM, Bring Your Own Meeting is a natural extension of BYOD, as it allows people to use the conferencing platform they are most comfortable and effective with. Given the improvement this makes to personal and group productivity, it is the next strategic step for personal empowerment and collaboration.

BYOM allows organizations to address different dimensions of a highly effective Digital Workplace strategy, in that it allows them to:

Gather together and meet anyone, anywhere in their workplace
Help a more diverse workforce, including contractors and interns, collaborate and contribute just as much as their employees
Choose their work-style, when and where they work, whether that's in the coffee shop, at home or on the move
Move around freely and use different workspace for different tasks

1Consumerization: What is in Store for IT? - Intel and Maritz July 2010

2Bring Your Own Device (BYOD) Market - Global Market Insights Inc. March 2016

3BYOD alert: Confidential data on personal devices - CBS News September 2013

4BYOD Usage in the Enterprise - Syntonic Summer 2016

52016 Cisco Annual Report

6Mobile devices and applications in the workplace - Samsung and Frost & Sullivan

  Research August 2016